The AI divide

Why some clients want it, while others stay clear of it

Dec 1, 2025 • Anna

2

November 2025

Spooky season wins: brands that nailed Halloween 2025 🎃

Halloween this year wasn’t just about pumpkins and faux cobwebs.

Nov 5, 2025 • Anna

3

June 2025

What do beauty brands and your fridge have in common? 🫐 🧁 🍒

Let's talk about the Foodification of Beauty

Jun 30, 2025 • Anna

Big ideas, smaller places

Why are more and more creatives moving out of the big cities?

Jun 23, 2025 • Anna

1

Brand storytellers wanted. 📚 Full-time. ☕ Full-heart. 💛

The shift from content creation to culture carriers: how brands are building on their brand narrative from within.

Jun 16, 2025 • Anna

May 2025

Google faded its logo and the internet lost saturation 👀

Google has updated its iconic "G" logo for the first time in nearly a decade, transitioning from solid primary colours to a seamless gradient blend of…

May 19, 2025 • Anna

1

April 2025

Making design fun (again) ✨

Remember when design was fun?

Apr 14, 2025 • Anna

1

March 2025

Is escapism the emerging trend of a politically turbulent era? 🌪️ 🚀 ✨

When the world feels like it’s on fire (politically, socially, economically) people crave an exit.

Mar 24, 2025 • Anna

AI and the death of originality 💀 🪦 💐

AI is the ultimate remix machine.

Mar 17, 2025 • Anna

1

February 2025

Can messing up (a little) make you more likeable? 😅

We’ve all been there.

Feb 24, 2025 • Anna

3

Is design guilty of ageism? 👵 👴

How many age inclusive brands can you think of?

Feb 17, 2025 • Anna

1

1

Are custom brand fonts a brand's strongest asset? ✏️

Custom brand fonts are more than just typefaces—they’re strategic tools that reinforce a brand’s identity, making it more recognisable and immersive.

Feb 3, 2025 • Anna

2